I believe a good way to first answer this issue, is to draw an analogy to a perfectly timed automobile engine running on all cylinders, effortlessly, fully optimizing its capacity to generate maximum power. Similarly, the small business development business that’s fully optimizing its core business competencies, is structured to maximize competitive benefits and also has a strategic business growth frame; operating smoothly on all cylinders if it were, is attaining Business Growth Optimization. It’s a journey that needs strategic planning, strategy implementation and execution, and vision.
The journey to Business Growth Optimization cannot be contrived, contrite or diminished in anyway. It takes an unrelenting passion and desire to achieve strategic business objectives and objectives that are focused directly on development, and how to achieve it maximizing what it is you do best. The journey to achieving Business Growth Optimization requires an eight-step procedure:
1. Take Action, Make the choice to proceed, move ahead.
2. Envision your area of strategic opportunity.
The first step requires dedication, dedication and determination to take action.
Often this is the toughest place to begin for a small business enterprises firmly engaged in daily business; when daily business activities occupy all your time. However, this is when you will need to step back from working in your organization, and make the choice to proceed, move ahead and work on your company. Step two is vital in that you would like a complete evaluation of your present business scenario. This will be followed by distinguishing in measure three things it is you wish to attain. Step four involves creating the tactical solution to fill the gap between what you’re presently doing, and what exactly you would like to attain. This will be the foundation for your organization plan; that may require revision. Steps five and six are concerned with the execution of your strategy and its execution.
Authentic Leadership is an internal power to forge ahead in the face of obstacles, according to a strong moral compass; centered on a vision of a better place, living a balanced life, with personal ethics. Authentic leaders originate from successfully passing through a “crucible of life” where private mettle is tested. Your mettle is exactly what you are made of either by birth or acquired skills and experiences. Authentic leadership pursues the perfect path to corporate profits and wealth accumulation through adamant social responsibility and principled behaviour to efficiently grow a company; authentic leadership is vital to doing what’s right. The authentic leader provides the vision, motivation and certainty for efficiently achieving Business Growth Optimization.
Step eight is the goal, the aim. This is the point where the small business venture transcends mediocrity and becomes growth oriented and leap. My experience suggests that Company Growth Optimization happens at the point at which a business is fully maximizing its core competencies to increase market share and achieve business growth targets because of ‘constant wins’ that keeps them in their increasing returns increase curve, instead of reaching a point of diminishing returns and eventual stagnation, and potential collapse. When I say Company Growth Optimization, I’m not referring to search engine optimization, mathematical optimization or some other biological process; although invariably it does relate to this practice of innovation, adaptation and to some point, assimilation typical to the disciplines of natural science.
In my experience, attaining Business Growth Optimization is a three-tier procedure involving a strategic framework that focuses on development, catches the most essential core competencies and provides for the establishment of the organization structure that promotes growth. To accomplish this for my customers, I encourage a Company Growth Media archetype consisting of my propriety SOLE Framework, attained through the establishment of the adaptation of the Hedge Hog Concept to the Hedge Hog Model and execution of my Cultural Competitiveness Organization structure. This involves:
The SOLE Framework in which SOLE spells out the frame:
[S]olve business problems and meet strategic targets,
[order]ptimize growth by fulfilling customer requirements,
[L]everage your principle business core competence, and
[E]stablish a competitive baseline to achieve success.
The Hedge Hog Model describes what you may be the finest in the world at; what you’re most passionate about; and what drives your economic engine. These are developed within a three-circle format in which the junction of the 3 types your Hedge Hog Model to be optimized.
The Cultural Competitiveness Organization relies on organizational shared values, management, mission and belief that the principal focus of the organization is to first meet customer requirements, followed by worker empowerment to satisfy those needs, community engagement, using common business sense approaches towards conservation, and then focus on stockholders interests to set up a strategic competitive advantage in your market segment.
In considering these three tactical legs or pieces of the company growth optimization archetype fit together, we start first with the SOLE Framework that lays out the foundation or platform if you will, for setting up your Hedge Hog Model integrated into your Cultural Competitiveness Organization. It’s the baseline for the strategic growth effort that leads you to addressing the three critical concerns for developing your Hedge Hog Model: what you may be the finest in the world at; what you’re passionate about; and what drives your economic engine. The conduit you use to be successful in executing the SOLE Framework and achieving your Hedge Hog is the Cultural Competitiveness Organization which concentrates on meeting customer/client needs by enabling your employees to fulfill those needs. This is a highly integrated and efficient procedure, or system, that allows for back-in-forth field of communication on the development of your increase in meeting strategic business goals. It’s a combination compass, barometer and gyroscope all essential to help keep you focused on your market horizons